Yeah so the directions for every instant coffee I’ve tried say to add hot water to the coffee, which is logical but tastes like ass.

If you instead add just a little bit of cold milk first to rehydrate the crystals (or whatever they are) and then add your hot water, you get a respectable if not outright good cup of coffee.

You could probably do it with cold water instead of milk if you prefer black coffee but I haven’t tried that.